Privacy

Detailed Electronics-Specific Privacy Framework
Section 1: Data Collection in Electronics Retail
We gather:

Identity Data: Full name, title, date of birth (for age-restricted items)

Contact Data: Billing/delivery addresses, email

Transaction Data: Product serial numbers, warranty details, repair history

Technical Data: IMEI numbers, device specifications, software versions

Usage Data: Product interaction patterns, firmware update logs

Section 2: Special Considerations for Smart Devices
For IoT products, we:

Document all data transmission endpoints

Provide clear opt-outs for diagnostic reporting

Maintain separate processing logs for voice-activated devices

Section 3: Third-Party Data Flows
Authorised disclosures include:

Manufacturers for warranty validation

Royal Mail/ParcelForce for delivery tracking

Barclaycard Payment Solutions for transaction processing
All partners undergo rigorous GDPR compliance audits.